Components of Real estate photography
Human beings are visually driven. Every amazing photo that tells the success of a property speaks volumes. The best possible photos of real estate are the first steps at selling the property. Truly, seeing is believing. In an age where people purchase homes online, digital photography couldn’t have come at a better time. Some of the components of real estate photography include the following:
Victor Kiplagat
- Hiring a Photographer
A professional photographer especially one with good taste in real estate and property does a commendable job in giving homes, offices, property and buildings “life”. These include aspects such as quality pictures, good composition, professional lighting just to mention but a few. According to one study done by a real estate photography company, top-notch photos can make your house sell 32% faster than a house with low quality or average pictures. Advertising homes online through digital photography is essential as you’ll be able to reach customers in diverse geographical locations.
- Booking the shoot when ready
This is necessary if the property needs some renovations and improvement which may t take time. Any property being sold at its best state attracts good market value and a huge number of clients who will be satisfied with the purchase. A house owner with the intention of selling the property books the shoot so that the photographer finds time and commits himself to “sell the house” in pictures effectively.
- Lighting
Photographers recommend great lighting in any shoot and in real estate it is no exception. Window coverings should be clean to avoid blurry images. Natural light is important especially for the exterior property shoot i.e. garden, backyard. Photographers carry their own light in instances where the “light available” isn’t professional.
- Shot list
A shot list is very important in the plan of the shoot. It is the navigation tool of which picture fits where and why it does. The shot list covers the basics of the property such as the kitchen, staircase, bedrooms, balcony, garden and swimming pool. Additionally, the shot list covers the highlights of the home so as to meet the buyer’s needs.
In conclusion, great photos of property sell the house or the home first with a good impression. Furthermore, real estate photography is all about creating rapport with clients who can be future buyers of homes, apartments and offices on the photography company’s website.
